event tracking google tag manager

So, I am running into the opposite problem. Normally, you ALWAYS must see AT LEAST 3 events in the preview mode: If, on the other hand, you see just the DOM Ready and Window Loaded, and instead of the Pageview you see a mysterious Message, you have a problem. If it did not return 42 but something else (most likely undefined), your ga() method has been hijacked. Click “New Tag” and name your tag. Choose “Event” for the track type; Set your Event Category, Action, Label and Value as desired* Set your triggers as required *Note: This is how your events will be named within Google Analytics. The variables we’ll need are built-in, but not configured by default. Let’s just say you’ve got tracking set up on a button on your site through GTM and you have a conversion URL you’d like to set up as a goal as well. " ". Below is the same onclick handler that I changed locally within inspect element. This very simply pushes a custom event to the dataLayer that you can reference as a trigger within GTM. Nice article, and great chapter of the course. #6. dataLayer.push does not include the event key. Once you are there, you can type “dataLayer”, and the dataLayer object will show up with everything that has been pushed to GTM’s dataLayer. Once you have checked whether your events are being tracked properly, don’t forget to publish the GTM container. If you found it, that’s an iframe. If you expected the tag to fire on the “Scroll Depth” event, click that event in the preview mode and then check what is the status of the tag. I’m talking a lot of events here. Enable Preview and Debug mode and then check what events are displayed on the left side of the debug console. If you are dealing with the Vimeo, generic HTML5 player, etc., read this guide. Event Tracking in Google Analytics This is normally a /thank-you page. Let’s jump in and see how exactly you can go about setting up GTM to make your event tracking easier and simpler. This is where the click text variable comes into play. You can make your way to the Sloss Tech website again and if you want to sign up for the email newsletter (I promise it is awesome), then you’ll see this custom event working! Hey Julius, Some GTM beginners just enable the related variables (e.g. There are many templated goals that GA have for you to choose from and you can learn about templated goals here. You can use Google Tag Manager to track button clicks into Google Analytics without needing to modify the code on your website. The tag is firing exactly when you expect it to happen. This is the original code. This is as easy and double clicking and typing in the new event action. Triggers contain logic for when a tag must be fired, for example upon receiving a tile-clicked event in our Data Layer. Event Tracking with Google Analytics is essential for measuring actions on your website that aren’t just page loads. Once you are there navigate to the right account, property, and view. Configure variables. Why? We all know event tracking is awesome for gathering data, but what do you do when you are asked to gather events on a large scale? Please explain. I’m going to walk you through tracking clicks on a button used in a form, but you can use the same technique for tracking buttons in your navigation, banners, content, and more. Technical Support Engineer The main website, where the tracking takes place, will not encounter session, attribution or access issues, while providing more control of when to fire specific tracking calls for the iframe content.. Upon disabling the option of prevent cross site tracking in Safari the event tracking option starts working but when prevent cross site tracking option is on safari is not allowing me to record events. Hi Julius. Kasper Mol. If you haven’t, then the reason why event tracking in Google Tag Manager is not working lies somewhere else. GTM is a tag management system offered for free from Google. Create an event “Tag” that connects your trigger to a Google Analytics event. I’m going to speak on four topics ranging from pretty beginner to advanced so I make sure to help everyone take at least one thing away from this! Setting up event tracking is something I will assume you’ve already done. To help you troubleshoot this, I’ve posted a blog post some time ago. In today’s blog post, we’ll take a look at the most common issues why your event tracking in Google Tag Manager is not working. Note: Each value included in a given data layer must also be captured in Google Tag Manager via a recommended event parameter and data layer variable. Are you trying to measure the engagement of your embedded Youtube video player but don’t see any video events in the GTM preview mode? Let’s check if this is your case. Is Google Tag Manager Preview Mode Not Working? Give your new goal a name and then choose "Event" as the Goal Type. While you’re in the preview mode, you will see your data in GA properly. In the left-hand navigation, click “Tags”. Open the JavaScript console in your browser and enter the following command: If it returned 42, you’re good and the problem is lying somewhere else. If, on the other hand, the dataLayer.push does not include ‘event’, all you will see in the Preview mode is Message. Analytics Mania - Google Tag Manager and Google Analytics Blog |. When I search for a plugin to track events, several are displayed. Normally you’d need to use CSS selectors to drill down into the content and single something out and label it an event. Related Articles. However, that is not enough. All Rights Reserved. The next step is to find the the broadest selectors that hold the content you are looking to track. How can I know if I can add my code inside of that iFrame? The same event tag within Google Tag Assistant comes back with what I typed in locally. The script that needs to be inserted after the form has been submitted is . I am not sure I understand. Setting up event tracking is something I will assume you’ve already done. That’s because other visitors are not seeing the preview mode. (This can be found under your website’s property in Google Analytics, in the “tracking … I am trying to terrify you right now so that you will quickly replace all of these onclick handlers. Let’s just say you’ve got tracking set up on a button on your site through GTM and you have a conversion URL you’d like to set up as a goal as well. Thank you for spontaneous ideas. In the left-hand navigation, click “Tags”. Select “Universal Analytics as the “Tag Type” and enter your Tracking ID. How do I know if I’m dealing with an iFrame? Google Tag Manager is a tool that allows you to organize and maintain all of your tracking scripts in one place without having to edit the code of your website. You need to wait for up to 24 hours to see data in Behavior > Events > Overview. Talk to your developers and ask if it’s possible, If that embedded iframe form (or whatever) is offered by a 3rd party vendor, contact their support and ask whether it is possible to place your custom JavaScript codes inside of it. The other is to set up tracking through Google Tag Manager.. Do you think it is possible to have only the domain as childOrigin/parentOrigin? Put in an account name reflective of your business. Even though it added some data to the Data Layer, you cannot use Message push as a trigger condition. Setup Facebook Event tracking using Google Tag Manager. ... auto-event triggers, and a user-friendly interface to help you manage your tags. But one thing that we haven’t talked about yet which is really a power of Google Tag Manager is the auto-event tracking feature. To set up event tracking, we’ll create a tag and a trigger in Google Tag Manager. First, venture over to, a technology conference in Birmingham, AL called Sloss Tech, The script that needs to be inserted after the form has been submitted is. I have a page created in Wordpress. Maybe I forgot something to mention or maybe you are facing some new edge case that I should definitely include in the list? The contents of the iFrame can belong to your site but also can be hosted on a totally different domain. Here is the proof! After everything is correctly configured, go back once again to Google Tag Manager, and submit and publish all the changes you have made for event tracking. This is the setup process for defining whether the goal is a destination url, a certain duration, a number of screens, or an event. But first, we’ll need to configure a few variables. This is the first step in the goal setup process and a quick screenshot of the selections. How do I know if I’m dealing with an iFrame? Google Tag Manager helps make website tag management simple with tools & solutions that allow small businesses to deploy and edit tags all in one place. Tracking Events in Universal Analytics (analytics.js) Do the right click on the element that you are trying to track and then in the Elements tab, climb up until you find the